Communiqué de presse

Mini TFO, the #1 French-Language Educational Channel in Canada, Awarded with YouTube’s Silver Play Button

Publié le 19 mai 2016
Toronto, May 19, 2016 - With over 180,000 subscribers and nearly 250 million views, Groupe Média TFO's Mini TFO franchise has been awarded an official YouTube recognition. The trophies reward the best channels and underscore their successes, including notoriety, audience loyalty and content quality. "We are proud of this achievement on a platform through which we can perfectly deliver Groupe Média TFO’s content to Francophones and Francophiles all over the world. I wish to congratulate Marianne Lambert, our Mini TFO producer, as well as David Carbert, producer and director for the franchise, who continue to select and produce engaging, educational and quality programs to accompany children as they learn and flourish.” ― Laurent Guérin, Groupe Média TFO’s Chief Content Officer. Groupe Média TFO keeps pushing the limits. The preschool franchise has become the primary Canadian destination on YouTube for educational programs in French, ahead of Jeunesse Radio-Canada and Kids CBC. Its in house production, Mini TFO, keeps growing and has proven to be an unprecedented success among children in Canada, as demonstrated by views counted across its network of channels: Mini ABC, Mini Doremi and MiniMation have garnered some 250,000,000 views and over 180,000 subscribers. [embed][/embed] Mini TFO's world is interpreted by its hosts, Josée, Lexie, Christopher and, previously, Louis. It supplies an interactive experience for children between 2-7 years old, and invites them to learn through an entertaining family-friendly universe that favours the growth of their creativity. Games, stories, songs, and even mobile apps enrich Groupe Média TFO's Children and Youth fun and educational content selection, in line with Ontario's curriculum and the STEAM approach (Science, Technology, Engineering, Arts and Maths) to awaken critical thinking and imagination in children. Internationally renowned, Mini TFO and its colourful characters are ambassadors of a social openness approach to discovering the world. Among the values channeled by the three hosts and their young fans, one can count being self-accepting and accepting of others, respecting the environment and animals, being healthy and eating smart, and even having cultural and artistic curiosity. Prizes awarded to Mini TFO in 2015-2016: ♦ 2016 Kidscreen: Best On-Air Host or Hosting Team ♦ Silver Prize at the Best Mobile App Awards: Traditional song ♦ Bronze Prize at the 2015 Marketing Awards, under "Multicultural Original Integrated" ♦ Craft Prize at the 2015 Marketing Awards, under "Graphic Design" Discover Mini TFO and its Youtube channels: Hebergeur d'image Hebergeur d'image Hebergeur d'image


About Groupe Média TFO Groupe Média TFO is an essential destination for audiences seeking educational and cultural content in French. It offers stimulating experiences and award-winning content, at the cutting edge of digital learning. TFO serves 2 million students and 30,000 teachers all over Ontario and Canada. It operates the number one French-language YouTube channel in Canada. Its content has been awarded multiple prizes, from Austin to Amsterdam: Kidscreen Awards, Gemini Awards, Cassies, IBC Awards, SXSW Film Design Awards, and many more. Information and Interviews: Mélanie Grenier - Communications Coordinator Office: 416 968-8321 / Cell: 416 527-2212 Email: